Advertising

The following process information is subject to change at the discretion of Housing & Residential Life.

Please note: Our process differs for UArizona affiliates (UArizona departments and colleges, university-recognized clubs, University Religious Council members) and non-UArizona entities. See below for more informaiton. 


Housing & Residential Life recognizes that our dorms and our students are prime targets for marketing events, products, and services directed to college students. Each year, hundreds of student groups, university partners, outside vendors, and service providers request permission to have access to our on-campus residents through channels such as posting materials in our dorms, emailing residents, and/or posting on our social media.

This policy was created to ensure decisions pertaining to approvals for access to our Housing residents are fair, comply with University and legal requirements, and do not overwhelm the true nature of our business - to create a home for our students.

UA Affiliates

In striving to be a good campus partner, we try to accommodate requests from groups, organizations and departments affiliated with UArizona. We offer free access to our students in four ways:

  • In-dorm posters
  • Social media posts
  • Email
  • Research

 

  • Approved posters will be displayed in each building’s lobby or other community space within a designated poster area (location may differ by dorm). 
  • Posters may be one of two sizes – 8.5” x 11” or 11” x 17”
    • Any other sizes or distribution options will require special consideration
  • Please provide a maximum of 24 posters (23 undergraduate dorms + 1 graduate apartment complex)
  • In order to create a less-cluttered home environment for our students, we do not permit posters on the wings/floors 

Requirements

  • Must be approved by the Housing's Residential Education unit

  • UArizona Affiliate should provide the appropriate number of copies
  • Abides by the guidelines outlined below
  • No limit on number of times per semester

Process

  • Submit the posting for approval at least three weeks prior to the date you want the item posted
  • Download and complete the Approval Form
    • Submission should include final artwork
  • Submit for review/approval to Giovanna Acuña at gbracamonte@arizona.edu
  • If there are any questions regarding the approval, work with Housing & Residential Life Marketing at HSG-marketing@distribution.arizona.edu to review request
  • UArizona Affiliate will be emailed or called with approval or reason for non-approval within five business days
  • Final copies should be labeled by dorm and delivered to the second floor of El Portal (attention Giovanna) at least 7 business days prior to the requested posting date
  • Residential Education team will be responsible for putting up and removing posters
  • Postings will be displayed for up to one month, or until the day after an advertised event/activity

Guidelines

What content can be advertised?

  • Positive/beneficial campus events
  • Philanthropic or education-based programs or announcements
  • Charitable events (with a UArizona sponsor or dept. only)
  • Greek Life* (Fraternity information sessions and Sorority Rush information only)

What content CAN'T be advertised?

  • Any promotion of alcohol consumption
  • Any illegal activity, violation of the University of Arizona Student Code of Conduct, and/or Housing & Residential Life Policies
  • Lewd, pornographic, or offensive material
  • Activities that specifically exclude individuals from participating based on race, sex, gender identity, religion, sexual orientation, age, or ethnicity
  • Employment, reward or volunteer opportunities
  • Any advertisement for profit (requiring money or entry fees)

*Unless previously approved by the Associate Director of Residential Education 


Disclaimers

  • Approval/Rejection guidelines are at the discretion of Housing & Residential Life 
  • Unauthorized postings may warrant a future ban
  • Advertisement items MAY NOT be delivered directly to the dorms
  • Housing & Residential Life staff are not responsible for maintaining postings that have been vandalized, torn down, or otherwise altered or destroyed
  • Repeat advertisements must be resubmitted for approval

The digital signage that are mounted in high-traffic areas in each dorm are for Housing-use only. Housing Marketing manages the content.


Process

There may be exceptions for items that promote large-scale campus events, safety issues, or promotions that benefit our students.

Graphics should:

  • Be in landscape orientation, sized 1920x1080
  • Contain 1 link and/or 1 QR code*
  • Not contain excessive amounts of text*

Submit a request here.

You will receive an email with approval or reason for rejection.

*Slides run on a rotation lasting only 5 seconds each. 

Housing manages a number of different social media platforms to reach our students and their families. If you want our accounts to interact with yours or partner on a project please reach out. We limit the quantity of posts to adhere to general best practices and as a result, we may be selective.


Process

Submit a request here.

You will receive an email with approval or reason for rejection.

We are very selective and limited on individual emails we send out to students so as not to inundate them.  


Process

Submit a request here.

You will receive an email with approval or reason for rejection.

 


Non-UArizona Entities

With the goal of keeping our dorms a home for our students, clutter-free of advertisements and messaging, we have strict guidelines on what is allowed in our dorms by non-UArizona entities.  


Items offered for free 

Non-affiliates are allowed to provide donations of food, if in conjunction with a Housing-sponsored and initiated event. This privilege does not allow for advertisement (flyers, coupons, etc.) to be distributed in the dorms, nor inclusion of company logo on any Housing publicity, in exchange for the food. If the donor requests, we can provide a donation statement. Please contact Housing & Residential Life Financial, Analysis, & Budget at HSG-FAB@distribution.arizona.edu

No other free items are allowed to be accepted, unless an exception is approved by the Senior Associate Director of Residential Education or the Assistant Director of Marketing.


Off-Campus Housing Program

Information about online advertising opportunities for properties owners can be found through our Off-Campus Housing program at offcampus.arizona.edu


Research

All requests for research, including but not limited to focus groups, surveys, or requests for promotion of research, must go through Linda Scheu, Director, Organizational Assessment & Strategic Initiatives at lscheu@arizona.edu. For more information about requesting research, click here.